Portugal

Portuguese culture is characterized by warmth, politeness, and a strong sense of tradition. Understanding local customs will help you build rapport and avoid unintentional offenses.

Greetings and Social Interactions

• A firm handshake with direct eye contact is the standard greeting in formal or first-time meetings. Among friends and family, it is customary to greet with two kisses on the cheeks, starting from the right side.
• Use formal titles such as Senhor (Mr.) and Senhora (Mrs.) followed by the surname until invited to use first names, especially in professional or older social circles.
• Politeness is highly valued; always say por favor (please), obrigado (thank you, if you are male), or obrigada (thank you, if you are female) in conversations.

Punctuality

• For social events, arriving 10 to 15 minutes late is generally acceptable and sometimes expected. However, for business meetings and official appointments, punctuality is important, and being on time is a sign of respect.
• If you are running late, it is courteous to inform your host or contact person.

Dining Etiquette

• Wait to be seated by the host and do not start eating until everyone is served and the host says bom apetite or bom proveito (enjoy your meal).
• Meals in Portugal are often leisurely and social, especially family lunches which can last several hours on weekends.
• Use continental table manners: hold the fork in your left hand and the knife in your right, and do not switch hands while eating.
• To signal to the waiter, raise your hand and say desculpe (excuse me). To indicate you want more food, place your fork and knife in a triangle on your plate; to pause, place utensils side by side; and when finished, place them crossed on the right side of the plate.
• It is polite to leave a small amount of food on your plate to show you are satisfied, but avoid leaving large amounts.
• Traditionally, the person who invites pays the bill, but among younger people, splitting the bill is becoming more common.
• Toasting is customary; when the host raises a glass, join in with eye contact and a raised glass.

Gift Giving and Invitations

• If invited to a Portuguese home, it is polite to bring a small gift such as flowers, good quality chocolates, or a bottle of wine. Avoid bringing wine unless you know the host’s preferences.
• When receiving a gift, it is customary to open it in front of the giver to show appreciation.
• Sending a thank-you note or message after an invitation is considered thoughtful.

Dress Code

• Portuguese people tend to dress more conservatively and stylishly. For business or formal occasions, men typically wear suits or jackets and ties, while women wear dresses, skirts, or tailored trousers.
• In casual settings, neat and tidy clothing is appreciated. Beachwear is for the beach only and not appropriate in restaurants or shops.

Respect for Family and Traditions

• Family plays a central role in Portuguese society. Showing respect for elders and family values is important.
• Avoid controversial topics such as politics or religion unless you know your company well.